The “Who’s Who” Of Where To Shop Online For Natural Beauty
We’ve all made our switch and commitment to be green within our beauty routines, and we are constantly on the hunt for amazing natural and organic beauty products that leave us to not only look beautiful, but to feel beautiful too! Without the growing number of products that I have discovered and love, and the incredible online stores that have become my oasis and “go-to” for natural beauty…. we would all be in a fix. Here are a few of my top favorite online beauty shops that will give you everything you need, and just about anything you could possibly want. Enjoy and indulge!

Founded by Emelyn Rodriguez, a former print journalist and a practicing attorney, Bella Floria Organics is foremost a consumer service site, offering only approved brands and product lines that are truly organic and natural. With widespread consumer confusion about products claiming to be “organic” and “natural,” (and a recent lawsuit by the California Attorney General against retailers and manufacturers whose “organic and natural products” tested positive for carcinogenic 1,4-Dioxane), Emelyn created Bella Floria Organics to provide consumers with a resource that does the important research that an average consumer may find too difficult or time-consuming. Requiring a full ingredient listing from each manufacturer, Emelyn personally tests each product and reviews each ingredient with the cosmetics safety database, and when necessary, she consults independent medical and scientific experts about safety and purity. The site will also soon feature Bella Floria Pure Living Magazine, a source of truthful consumer information, news, and green living tips.

“We’ve become really vigilant about what we put in our bodies – now you can be equally vigilant about what you put on it.” A very powerful statement from Emma Pezzack, founder and owner of Futurenatural. As trained makeup artist who has worked as a part of nearly all facets of the fashion and beauty business, Emma’s experience has taken her through many exciting rolls from fashion editorial, TV commercials and print advertising to marketing and sales for beauty companies such as Max Factor, (now Smashbox), Schwarzkopf and Revlon. After experiencing and working with all that goes into putting a beauty product out into the market and understanding what kinds of ingredients are included in most conventional formulae, she decided it was time to make a difference in beauty. Futurenatural’s goal is to cut through the clutter with a very simple and compelling position that makes it easy for you to purchase organic and natural beauty products. Though not all of Futurenatural products are 100% organic or natural, and not all of them use eco packaging, at Futurenatural they believe that doing something is better than doing nothing, and they support companies that are making the effort to eliminate toxic ingredients and processes.

Everyone at Organic Beauty Now has always believed in using organic and all-natural beauty products. So, when they made the commitment to carry the best all-natural and organic beauty products at their online store, they also decided to test how they stacked up against conventional brands. It’s just another way to make it easier for you to find what you’re looking for. Lastly, it is pretty obvious how hard it can be to choose things like makeup online. How do you really know if that foundation matches your skin tone or if that shade of lipstick will look right on you? So, whenever possible, Organic Beauty Now will send you samples, color sheets, and product brochures to help you decide. Plus, if you’re ever unsatisfied for any reason with anything you order from Organic Beauty Now, you can return it free, no questions asked.

Founded in 2003 by Kirstin Binder, Saffron Rouge opened its doors in Ontario, Canada specifically for the organically-minded consumer. A true herbalist at heart, Kirstin has enjoyed her studies and background in Phytotherapy (herbal medicine), which she studied at the College of Phytotherapy (a private university in England). After the birth of her 2nd child, Saffron, her knowledge and passion for plants, organics, and the environment led to the creation of Saffron Rouge. With the help of her team of experts, she evaluates every ingredient in every product to make sure they are pure. Kirstin only support companies that promote fair-trade practices, certified organic farming, and biodynamic agriculture.

Founded by Spirit Demerson, Spirit Beauty Lounge believes that “Beauty Is As Beauty Does”. An artist, activist and beauty school dropout, Spirit Demerson has spent many years testing, mixing, analyzing and searching for effective organic beauty products and ingredients. Frustrated by the less-than-luxurious organic beauty selection available at natural foods markets and misleading labels at drugstores, she became an expert, spending hours obsessively researching ingredients, often mixing up batches of lotions and potions in her kitchen. Reading labels and memorizing an ever growing list of ingredients to avoid can be overwhelming. Spiritbeautylounge.com is a place where you can shop safe, knowing the research has been done for you! All of their organic and sustainable products come from companies who have clearly defined humane, ethical, and environmental policies ensuring the care of our planet and its inhabitants!

Terri Bly is the founder and president of The Nature of Beauty, LTD, a premier retailer of the top natural and organic beauty products from around the world. She is a licensed clinical psychologist and the mother of two gorgeous little girls. Currently, she resides with her family in Minnesota, and has an encyclopedic knowledge of ingredients and a knack for sourcing incredible products that actually work. The Nature of Beauty was created out of a desire to educate the consumer about the realities of the beauty and personal care products industry, and to provide the consumer with healthy, beautiful, high-performing alternatives. Terri is always sure to read every label, research every ingredient, and maintain regular contact with the manufacturers to ensure their business practices and values are fully aligned with The Nature of Beauty’s standards.


Comments
Makeup Artist
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